Audience Analysis

Explains how to see various statistics relating to the audience

EngageOne™ Communicate allows you to see various statistics relating to the audience, effectively an expansion of Reporting.

If you select Audience, or select View Audience from the Reporting screen, the following screen is displayed:

Click on the following tabs for further information:

  • Audience Overview - gives information about the audience, such as who opened the communication, clicked the links or marked the email as spam. This tab will be available later.
  • Unsubscribed Emails - lists recipients who chose to unsubscribe from the team's emails, or who were unsubscribed by using the Unsubscribe Email Address button.
  • Blacklisted Domains - deny listing (also known as blacklisting) a domain prevents the sending of communications to email addresses in the domain (with the exception of allow listed (or whitelisted) emails). You can use this tab to enter a deny listed domain.
  • Whitelisted Emails - allow listing (also known as whitelisting) an email address allows the sending of communications to the address even if that address is listed on the Unsubscribed Emails tab or is in a deny listed domain. You can use this tab to enter one or more allow listed email addresses.